As someone who is fascinated by people, patterns and stories Adah has over 20 years experience in creating transformational change and human-centred immersive ecosystems. She has worked with businesses and individuals in marketing, advertising, media, entrepreneurship, technology start-ups, and education. Her clients have included The British Council, Sainsbury’s, Ogilvy Labs, Innovate Finance, The EU Council, the British Film Institute (BFI), Wayra UK, The Friday Club, and ArabNet Dubai to name a few.
She is a motivational speaker and also speaks on topics such as The Four Freedoms® as a framework for sustainable innovation in a technological world; how technology will impact the future of work and what it will mean to be human; technology for good and social impact; the impact of innovation and entrepreneurship on equality; humans and technology in the anthropocene; life hacking in an increasingly digital world; and many other topics. 2018 has been a year of notable achievements in which Adah was a keynote speaker at Oxford Inspires: Oxford University’s Annual Entrepreneurs Conference. She was nominated as one of Creative Social’s Top 100 Creative Superheros, appointed to the board of Cyborg Nest, The Collective Foundation and DigitalTown and was a Startup Category Award Judge at the BIMA (British Interactive Media Awards). She was also the host of the Social Tech Trusts podcast series, Our Lives +Tech.
2020 saw Adah host the Nominet Trust NT100i5: Transforming Lives with Tech: A Global Conversation Report Launch Event, be keynote speaker at Google for Nonprofits UK Annual Summit, and host a prestigious panel at DigitasLBi UK NewFront Make the Internet Great Again. Other outstanding achievements throughout her career include: consulting as Technology Futurist for the Friday Club London, a non-profit events company that brings together technology startups with marketing and communications people to truly understand innovation. Building the original accelerator program and mentor network for Wayra UK, and helping to launch and run the School of Communication Arts 2.0, an Advertising and Entrepreneurship school in Brixton which was launched to widen the diversity of the UK advertising industry. Adah also ran the Ethnic Diversity Committee for the Institute of Practitioners in Advertising, the UK’s advertising industry membership organisation.
Adah has most recently been nominated 100 most influential Black, Asian and Minority Ethnic (BAME) leaders in tech (to be decided November 2018). For more information please visit my website: https://www.adahparris.com/